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ALPS Brands and the NWTF Rise and Fly Campaign

ALPS Brands

In 2016, ALPS Brands partnered with the National Wild Turkey Federation to create NWTF-branded turkey gear, and also participated in their R3-inspired Rise and Fly Initiative, a campaign that challenged hunters to recruit others to participate in the outdoor lifestyle. All employees were given the opportunity take a paid day off to go on a turkey hunt. 75% of our staff committed to the challenge.

Watch the video below for stories from some of our ALPS staff who participated in the Rise and Fly campaign , both first-timers and our more experienced hunters.